🏠

Local Visibility Audit

Sample Trade Business Ltd

42 /160

⚠️ HIGH — Critical issues found

Cambridge | Patio Installer | Generated 20 May 2026

📊 Executive Summary

Sample Trade Business Ltd scored 42/160 — placing them in the HIGH urgency category. There are significant gaps across multiple pillars that competitors in Cambridge are likely exploiting.

Score /160

GBP Rating

Reviews

Citations

Auto-Suggest

🚨 Critical Gaps

No Google Business Profile found — You don't appear on Google Maps. This is the #1 local ranking factor. Competitors who have a GBP will appear above you for every search.
Not in auto-suggest at all — Zero brand presence in Google/Bing autocomplete for your keywords. You're invisible before the search even happens.
HTTP website (not HTTPS) — Google flags non-HTTPS sites as insecure. This hurts both rankings and customer trust.
No schema markup — Missing LocalBusiness structured data. Google can't easily understand your business details.
Missing key citations — Checkatrade, FreeIndex, RatedPeople have no listing for you. Competitors on these platforms get referral traffic.

🏆 Competitor Comparison

Here's what your competitors are doing that you're not. We found 10+ competing patio/landscaping businesses in Cambridge.

Factor	You	Top Competitors	Revenue Impact
Google Business Profile	MISSING	VERIFIED	~£500/mo lost
Customer Reviews	0	25-50+	3-5x fewer calls
Auto-Suggest Presence	NONE	Some competition	First-mover advantage lost
HTTPS / Security	HTTP	HTTPS	Trust signal lost
Directory Citations	2 directories	5-8 directories	Reduced referral traffic
Website Schema	NONE	Most have it	Reduced rich results

💰 Estimated Monthly Revenue Lost

No GBP/Maps presence

~£500-800/mo

No review trust signals

~£300-500/mo

No auto-suggest traffic

~£200-400/mo

Missing citations

~£100-200/mo

Estimated total: £1,100 - £1,900/mo in missed revenue

🔍 Detailed Findings

🌐 Website

Item	Status	Detail
Page Title	OK	:: Sample Trade Business Ltd \| Groundworks & Landscaping
H1 Tag	1 H1	"Reliable, experienced, and committed to quality craftsmanship"
Viewport Meta	SET	Mobile-responsive
Image Alt Text	100%	7/7 images have alt text ✅
Schema Markup	MISSING	No LocalBusiness structured data
HTTPS	HTTP	Not secure — browser flags as "Not Secure"

📋 Citations

Directory	Status	Link
MyBuilder	FOUND	✅ profile detected
Yell	FOUND	✅ listing detected
Checkatrade	MISSING	❌ not listed
FreeIndex	MISSING	❌ not listed
RatedPeople	MISSING	❌ not listed
TrustATrader	MISSING	❌ not listed

🔮 Auto-Suggest Presence

Search Query	Brand Present?	Suggestions
"patio installer cambridge"	NO	1 suggestion total
"landscaper cambridge"	NO	6 suggestions
"paving cambridge"	NO	10 suggestions — competitors own this

🎯 Priority Action Plan

Claim your Google Business Profile — Takes 30 mins. This is the single highest-impact action.
Switch to HTTPS — Your host can likely enable this in one click.
Add LocalBusiness schema — Simple JSON snippet on your website.
Get on Checkatrade + FreeIndex — Referral traffic and backlinks.
Generate reviews — Ask every satisfied customer for a Google review.
Claim auto-suggest keywords — Our SBO engine puts your brand in the search box.

📱 Want Instant Quotes Without Phone Tag?

Your customers can scan this QR code, describe the job,
and get an instant pro-forma quote — before they even call you.

🏠
QR CODE
(QuoteMyJob)

Each QR is unique to your business. Customers pre-qualify themselves.
Included in the Growth tier (£97/mo).

💼 What Happens Next

Free: This report is yours at no cost.
Foundation (£47/mo): DIY fix guides + templates for all gaps
Growth (£97/mo): We handle the fixes + QR quote system + SBO engine
Elite (£297/mo): Done-for-you. We do everything.

Reply to this email or call us to discuss your Growth plan.